Thursday, October 18, 2012

Contact

Contact
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You can get in touch with us by either using the contact form below, or by giving us a call at 309-270-1234 [contact-form-7 id="158" title="Contact form 1"] [stars]

Wednesday, October 17, 2012

10 Reasons SEO Is Harder for Small Businesses

10 Reasons SEO Is Harder for Small Businesses
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aEoeWhy is SEO harder for small businesses?aE

Social Media SEO for Google Search Results

Social Media SEO for Google Search Results
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You may have heard that the search engines love social media. What you probably haven’t heard is why and what it can mean to your business. Most people think it is because the search engines like all of that fresh new content social media sites provide but that is only a fraction of it. The real reason that social media sites score well in search engines is because of the authority of the social media site itself. Hundreds of thousands of sites all linking to the social media sites are what makes them extremely popular in the eyes of the search engines. In search engine geek talk, all those links translate to authority. What I am about to reveal to you is unknown to most and yet one of the most powerful techniques used to dominate search results. We all know that optimizing our sites can take a long time to build up authority to be able to compete for highly prized terms. But if you use the authority of an existing social media site you can get to the top almost overnight! If you take your content and place it on your social media pages and then optimize your social media pages for your desired keywords you will be shocked at how quickly you can see results. In a minute I will tell you exactly how to do this optimization on your social media pages but for now imagine the following. How would it look if your ideal prospect went online to Google and typed in a search phrase describing your product or service and got back a results page that had only you on it? That would literally leave them nowhere else to turn. You have probably never heard of such a thing and are now wondering if it is even possible. Well let me tell you, it is possible and I am about to share with you how I do it. Optimizing a social media page is fairly easy. There are 2 key factors that will rocket you to the top. First is the title of the page. This is by far the biggest on-page optimization factor today. The trick is simple; just get your main keyword phrase into the title of your social media pages. You do this by naming your pages using your keywords or at least having them in the page names. This automatically puts them into the title. Most social media sites allow this and most people don’t take advantage of it. Many people use their name which is great if you are a household name and people know to look for you but in most cases your target audience knows to search for you by what you offer. Once you have your primary keyword phrase in your title it is time to start telling the search engines what this page is about and why it should rank on the first page. This is done by going out and getting other sites to link back to your social media page with the same click-able text that matches your target keyword phrase. This is known as an anchor text link and simply means it is the click-able text to link to another page. When the search engine sees other sites using a particular phrase as an anchor text link to you they take notice of that and count that as a vote of popularity towards your social media page. The more popular it looks the higher and faster it will climb. These two factors stacked on top of the fact that the social media site itself has so much credibility will literally rocket your page to the top. Now obviously all these links which are considered votes do not count equally but this is the basic premise. The page at the end of the day with the most points wins. The links on higher priority pages will count for more points and have more value. So these are the basic principles of getting a social media page to the top of the search results. Now let’s talk strategy and how we will use this knowledge to dominate the search results. There are a ton of these high authority social media sites out there but all you need is 10 to take over the first page of the search engines. These are in no particular order but just to name a few off the top might be, Facebook, LinkedIn, Twitter, YouTube, Squidoo, MySpace, Ezine Articles, and the list goes on and on. It typically doesn’t matter which ones you use, just pick 10 of them. Now sign up for all those free accounts and name your pages appropriately as you learned earlier. Next let’s put some good content on those pages with a strong call to action. This is where most people blow it. They drive traffic to pages that lead nowhere and don’t have a clear purpose for the viewer. You really need to tell them what to do. My preference is to have them opt in to receive some piece of valuable information I am offering to get them into my sales funnel. Video works best for this and is right in line with all this social media stuff. So use video to tell them what to do and offer it as your teaser. You will get a lot more opt ins to see the continuation of a great content delivery video than anything else. Start off with video explaining something of extreme value to your market and then offer them more or the second half if they put in their email address. Think of it as a cliffhanger! Okay now that you have your ten social media pages up it is time to start linking to them. There are many ways to do this and it can be a lot of work. Don’t worry, this is a perfect job for you to outsource. Believe me; you will not enjoy this mind numbing work. You are going to want to get this job outsourced. These are just a few of the places you can go to get these links and they are all free with the exception of the time it takes to do it. You can find blogs all over the Internet on any topic imaginable that will allow you to post comments with links. There are free forums and message boards you can post to that allow linking. There are many video sites that allow comments with links as well. You can also put your links into articles and press releases and distribute those throughout the article and press release directories across the Internet. There are literally millions of places you can go to put your links. It is these anchor text links pointing to your social media pages that will tell the search engines that these pages are popular for your keyword phrases and drive them to the top. Imagine all of your social media pages coming up pushing your competitors right off the page and all pointing your ideal clients’ right to your website. How would that change your business? It almost seems like an unfair advantage doesn’t it? Contact me directly at Gary@IMSEOPros.com Or call me at 1-309-830-1234 for a free consultation to see if we can help you. Gary Brown CEO IMSEOPros.com, LLC Master Internet Strategist [stars]

Social Media Marketing

Social Media Marketing
http://imseopros.com/?post_type=page&p=48
Facebook allows for laser-targeted pay per click advertising Ads are extremely simple to create within the Facebook platform and you can position your ads so they only appear before the customers you want to reach. So, for instance, if you want to make an ad appear for 20-30 year old college students in Baltimore who prefer the Alien to Predator moves, you can do aE" itaE

Portfolio

Portfolio
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Illinois Web Design for Local Business

Illinois Web Design for Local Business
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Video Marketing Illinois

Video Marketing Illinois
http://imseopros.com/?post_type=page&p=258
Video Marketing: Can Your Business Use It? WhataE

Search Engine Marketing Illinois

Search Engine Marketing Illinois
http://imseopros.com/?post_type=page&p=28
SEO Done Properly Can Bring You Hordes Of Qualified Buyer-Hungry Leads [authorsure_author_profiles] To attract highly targeted traffic to your site, you need expert help with SEO or search engine optimization. Without it, you are leaving money on the table, because your traffic is not high enough in volume and not targeted enough. We will give your business greater visibility to anyone typing in a search keyword. Put simply, more visibility means more sales and faster growth. And the higher up you are in search engine rankings, the higher the perceived value and credibility of your business. With sharp SEO tactics on your side, even as a small company you can rank for buyer keywords, outmaneuvering bigger companies. Through website analytics you can learn which of your products are doing well, which marketing tactics are working and which need tweaking or even abandoning. Without this information, you are just guessing. Cost-Effective Customer Acquisition Happily, there is no payment for having the search engines index your website. This is important for high volume, low-intent phrases, such as car insurance, which can prove very expensive in pay per click advertising. SEO is also useful for generating visitors who are typing in long tail keywords get this right and you can save a ton on advertising and outgun your competition. Fixed Costs Are Easier To Plan For The cost of SEO is relatively fixed, independent of click volume. In fact, once initial optimization costs and lower ongoing optimization costs have been covered, cost per click from SEO drops over time. Website Design That Maximizes SEO Search engine crawlers reward sites that are easy to navigate and are relevant to visitors, so if your code and on-page SEO is optimized, your site is rewarded with higher rankings. Repeat Business Without Having To Advertise Again Customers coming through search tend to stick around for longer which increases customer lifetime revenues! Unique Content Will Boost Your Rankings By creating subject-specific content on your website in a way that delivers a boost to your keyword strategy, you can attract quality backlinks which boost your rankings for important keywords. As you can see, SEO done properly makes perfect business sense. Search Engine Optimization Services Millions of searches take place every month and more than half of these are related to purchase of goods & services. A top position on the right keyword gives you a great opportunity to reach your customers. Does your website stand among the Top 10 ranked sites on Google, Yahoo and Live search? Our Company can place your website on top of the Natural Listings on Google, Yahoo and Bing. Our dedicated SEO team delivers top rankings and we can prove it. The techniques are proprietary, involving some valuable closely held trade secrets. Our prices are less than half of what other companies charge. We have proved with our performance and many of our satisfied customers are enjoying good traffic, viewers and sales through website after using our Search Engine Optimization Services. Contact us today to find out if we can help you. Search Marketing Illinois [authorsure_authors] [stars]

Mobile Marketing Tips That Anyone Can Use

Mobile Marketing Tips That Anyone Can Use
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You have looked all over the web for the best tips on mobile marketing, however, now that you have come across this article, you can end your search. Here, you will find nothing but the best tips and tricks to help you create a great way to spread your message. Whether you are running a large business or a small home business, you need to sit down and develop a social media policy that sets the standards of what should and should not be done through social media. This is going to help you and your company from the many things that could possibly go wrong. Integrate your mobile marketing campaign with other media outlets. Mobile marketing works best when paired together with outer sources. Make sure you have specific mobile landing pages for each mobile banner. You would also need to integrate a Quick Response code to drive traffic to that site. Integrating your resources make your opportunities endless. When undertaking a mobile marketing campaign keep in mind that most people look for businesses in their area. Include keywords in your campaign that let's a potential customer know your local business location and then target the largest audience possible. Take full advantage of the brief nature of text messaging in your next mobile marketing campaign. Change it up by asking mobile subscribers to respond with a one- or two-word phrase that describes their feelings or favorite things about your product or brand. This type of response requires very little effort and is highly engaging. Develop an app. Apps are programs for mobile devices that interact with customers in many different ways. They provide easy access to your business through the program the customer installs on their phone. Make your app useful and appropriate to attract the most attention and downloads from your current and potential customers. When staking out your mobile domain name, opt for an address that ends in '.mobi' rather than '.com'. The latter indicates to users that your site is probably optimized for the traditional online browsing experience, which typically does not translate very well to surfing through a mobile or smartphone browser. You will have a tough choice in mobile marketing dealing with whether to go with mobile apps or mobile sites. You need to let the actual message choose its medium here. In other words, you should go with the flow with whatever works better with one method than the other. Don't try to force it to go well the other way. Make your ads suitable to small screens and slower speeds or they may not be viewed at all! Most mobile devices have tiny screens and data speeds much slower than a regular PC so design your mobile content to be displayed accordingly or else it may never reach its intended target! Consider spending some time composing your text. You have 160 characters to deliver your message use accepted abbreviations where it is possible. Be sure you don't overdo it. If your customers need a texting dictionary to read your message, they probably won't. Use clear letter codes such as "2" instead of "to". Keep track of a customer's buying habits, and use those results. Personalize your messages to a customer based on their actual habits and you will find that people become more interested in your business. When you take the time to make a person feel important, they will become return customers much more easily. Social media is one big and long conversation. Lots of it is meaningless and trivial. Do not link your mobile campaign to this kind of disastrous discourse. Keep your messages brief and to the point. Social media is a key to any marketing campaign, but you have to use it wisely to get beneficial results. Send greeting cards to your customers on their special day or any holiday. Multimedia Messaging Service can reach all your customers with mobile greeting cards, and it is cheaper then stamps. Mobile greeting cards should be used to build a relationship, not for selling. Always include your company's name and website address on your mobile greeting cards. When building your database for mobile marketing, get legitimate permission from your audience to receive your communication. It may be very tempting to just dump all of those mobile numbers you have accumulated right into a campaign system, but you may not be doing yourself a favor. Mobile marketing is disliked by many people, as it is more intrusive than other forms of advertising. You may drive a decent amount of your user base away by subscribing them without permission. To summarize, your search has ended for the best advice on how to properly run a mobile marketing operation for your company. In the best case, the expert advice provided here, will not only excite you about this type of marketing, but also prepare you for how to best use it.

Graphic Designers

Graphic Designers
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Graphic design can speak louder than words Graphic design is crucial to any business, and can help your business stand out head and shoulders above the competition. The four critical elements for logo design dictate that it must be: aEc Descriptive aEc Memorable aEc Effective without colour aEc Scalable So you might like to ask yourself, how does your logo stand up to these criteria? How does your company identity stand out from the competition? A good designer will think through every detail of a design and only include elements that add to the design and re-enforce your brand. If you look at the large corporations you will notice that their brand strategy has stood the test of time. ItaE

Tips To Enhance Your Business Through Mobile Marketing

Tips To Enhance Your Business Through Mobile Marketing
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Mobile marketing is one of the newest and easiest marketing techniques out there today. It can be very successful if you do it right. We have several helpful tips that will help you make the most out of your mobile marketing efforts and will help bring customers straight to you. Giving customers preferred status is a proven way of increasing loyalty and sales, so tell your customers they are "preferred" and "elite members" and bring more of them in! Making exclusive offers only to your mobile marketing customers and giving them special titles will increase the likelihood of them purchasing your products or services, and it will definitely get them talking to others about the benefits of being your customer! When sending out information using mobile marketing, make sure that you take advantage of this type of media and cater the message directly to the person's interests. This is important because this is already a very personal form of communication and you want to further solidify the bond between you and and customer. Use a multimedia messaging service to send a greeting to your customers. Make your message personal but simple. Using the simple personal theme will allow you to be able to send the same themed message to a group of customers instead of having to personalize each greeting card, saving you time. Test your campaign before you start sending out your messages. Send the messages you want to use to your family, friends and employees. You will have to make sure the messages display well on most types of devices: perhaps some changes will be needed at this point. Ask people for their opinions on the content of the messages. To make sure every customer can get the most out of your ads, test them on a variety of devices. What looks good on one kind of phone might not look good on a different kind of device. Ask friends and your employees to test out your ads for you so that you can confirm they look great on every device. Check out your competition. Taking a look at the competition is always a smart idea, and this includes the realm of mobile marketing. Visit your competitor's sites on your mobile device and take a look at any apps they offer. You can see what they are doing well, as well as learn from their mistakes. Think about using A/B split testing. HubSpot provides a tool that allows you to set up your mobile landing pages to perform this testing. You can create two different landing pages that have different copy, headlines, graphics and buttons, and then test them both out to see which one performs best for your business. When creating content for your mobile campaign, you should keep in mind that only a few phones and tablets can display content as fast as computers. You should do your best to create content that will load very quickly on most devices and that can be easily displayed on a small screen. Unless it is absolutely necessary, avoid large files such as photos in your mobile marketing message. When including a link in the message, make sure to use a URL shortener. These steps will help you keep your message short and concise, which greatly reduces loading time and helps to keep your customer interested. Use high quality short codes in your mobile marketing efforts! This will ensure that you create your own brand of the short code you use, and you won't be sharing with another company that could easily utilize the system abusively, causing you issues in the long run. You will encounter a higher price, but that is the price of doing mobile marketing well. Brevity should always be the keystone of your mobile marketing communications. Although it seems like people use their smart phones all the time, that does not mean they want to spend their time reading long advertisements. Make mobile messages as short and to-the-point as you possibly can. On your website, mobile website, and in your email newsletter, you should provide your customers with a way to input their cell number so they can receive texts from you about discounts, coupons, and news on new products. They'll appreciate hearing it before anyone else and are more likely to act on it. Take the time to look into what your competitors have done when it comes to mobile marketing. You are going to benefit from taking the time to learn from their experiences so you can better plan what will work well for your business. Be sure to check into it through your mobile phone. Mobile marketing is a perfect way to get the business that you desire. As you can see with our wonderful tips, you can successfully use this type of marketing to get to where you want to be in your business. Follow our tips and see how well mobile marketing can work for you.

Monday, October 15, 2012

Search Marketing Illinois

Search Marketing Illinois
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Search Marketing Illinois SEO Company IMSEOPros.com has been optimizing for the major search engines for many years. Google Plus, Facebook, Yelp, Bing, Yahoo, Pinterest, you name it we can optimize for it. Why SEO? Because we help the searcher find what they are looking for, YOU!

Tuesday, October 2, 2012

Search Marketing Illinois

Search Marketing Illinois
http://imseopros.com
Search Engine Marketing SEO Done Properly Can Bring You Hordes Of Qualified Buyer-Hungry Leads To attract highly targeted traffic to your site, you need expert help with SEO or search engine optimization. Without it, you are leaving money on the table, because your traffic is not high enough in volume and not targeted enough. We will give your business greater visibility to anyone typing in a search keyword. Put simply, more visibility means more sales and faster growth. And the higher up you are in search engine rankings, the higher the perceived value and credibility of your business. With sharp SEO tactics on your side, even as a small company you can rank for buyer keywords, outmaneuvering bigger companies. Through website analytics you can learn which of your products are doing well, which marketing tactics are working and which need tweaking or even abandoning. Without this information, you are just guessing. Cost-Effective Customer Acquisition Happily, there is no payment for having the search engines index your website. This is important for high volume, low-intent phrases, such as car insurance, which can prove very expensive in pay per click advertising. SEO is also useful for generating visitors who are typing in long tail keywords get this right and you can save a ton on advertising and outgun your competition. Fixed Costs Are Easier To Plan For The cost of SEO is relatively fixed, independent of click volume. In fact, once initial optimization costs and lower ongoing optimization costs have been covered, cost per click from SEO drops over time. Website Design That Maximizes SEO Search engine crawlers reward sites that are easy to navigate and are relevant to visitors, so if your code and on-page SEO is optimized, your site is rewarded with higher rankings. Repeat Business Without Having To Advertise Again Customers coming through search tend to stick around for longer which increases customer lifetime revenues! Unique Content Will Boost Your Rankings By creating subject-specific content on your website in a way that delivers a boost to your keyword strategy, you can attract quality backlinks which boost your rankings for important keywords. As you can see, SEO done properly makes perfect business sense.

Chiropractor Bloomington IL |

Chiropractor Bloomington IL |
http://chiropractorbloomingtonil.net
Tired of Looking for the best chiropractor in Bloomington IL? You’ve found your last stop. Our Bloomington Chiropractors not only care about their patients but also know what they need and ensure they receive the utmost care! Call today to set up an appointment. Chiropractic, Proadjuster, Spinal Decompression, Sciatia Treatment, Sports Injuries and Natural Pain Management